Harvard Professor Lectures On Green Business

Not enough people have seen this video, so I decided to post it here.  Harvard professor Rebecca Henderson is the Co-Director of their Business and Environment Initiative.

Can one make money while making a difference? Is it easy? Can business be a leader for change? All wonderful and important questions. Professor Henderson believes that business potentially has a significant role to play.  Business could unleash the power of the private market to address problems in climate – reducing carbon emissions faster than we can possibly believe.

Professor Henderson believes that business must look at this as the next great transition. If business , one day,  comes to the conclusion that there is a need for a decarbonized economy the impact on job growth would be enormous. Professor Henderson presents some large corporations that are already taking advantage of opportunities. I hope you enjoy the following video.